Mooney Mountain Guides Email Series

Newsletter-style email series developed for a guiding company in New Hampshire.

Published on:

2011

Marketing, Graphic Design, Creative Direction

Consumer Email Series
Developed for Mooney Mountain Guides in New Hampshire
Newsletter-style email series.

Targeted Direct Mail Offer

Aimed at 18-24 year olds, this targeted direct mail piece was carefully crafted to appeal to an audience that does not typically purchase a newspaper subscription.

Creative Direction, Marketing

2011
Election Website Campaign

Multimedia campaign developed to promote a website dedicated to helping consumers select a candidate in the 2008 election.

Advertising, Creative Direction, Marketing

2011
"How Can I" B2B Campaign

Developed to promote advertising and marketing services, this campaign truly focuses on the needs to the target market – small and mid-size businesses.

Print Design, Marketing

2011
World Class 100 Game

This game was developed to help motivate sales teams and increase excitement around a new product launch.

Graphic Design, Marketing, Package Design

2011
Cozi Product Launch for Gannett Markets

This multi-media campaign was developed to help launch Cozi, an online calendar product for families, in several media markets associated with Gannett Co. Inc.

Advertising, Email Design

2011
Newspaper Print Campaign

Print campaign developed to promote feature stories appearing in local newspapers.

Print Design, Advertising

2011
Strategic Messaging Card Deck

This six-card deck communicated key strategic b2b message points to employees across various departments.

Print Design, Graphic Design, Marketing

2011
Display Design for Yahoo! Training

Displays used during a training session to launch a Gannett and Yahoo! partnership.

Creative Direction, Graphic Design, Installation Design

2011
Historic Back Roads Century Poster

Inspired by art deco travel posters, this piece promotes a local 100-mile bike ride that visits historic landmarks.

Graphic Design, Illustration

2011
Employee Email

Designed to grow an internal research panel, this email was sent to 1500 employees at Gannett's corporate headquarters. Variable data technology was used to customize the header graphic of each email with the recipients first name. Over 100 employees joined the panel as a result of the message.

Photo credit: iStock

Marketing, Email Design, Direct Response

2011
Facebook Sweepstakes

Sweepstakes designed to launch the Facebook page for a new product. Goal was to establish a Facebook connection with DealChicken users and collect new registrations.

Graphic Design, Social Media, Email Marketing

2011